Lead generation from social posts
People ask for recommendations in public every day. Be the first answer.
"Can anyone recommend…", "alternative to…", "switching from…": buyers say what they need in public posts. SocialHz searches for those phrases on every platform and returns the newest posts first, each with its link and author.
Add sentiment and the posts about a competitor sort themselves: the unhappy ones are the people most ready to switch.
Where the money is
A lead who asked in public costs a reply, not an ad.
Who pays for it: B2B software founders and sales teams, Agencies and freelancers, Local and specialist services.
- Leads who asked. Someone asking for a recommendation is already shopping. The first useful answer gets the first call.
- Your competitors' unhappy customers. People complaining about a competitor in public are the cheapest customers to win: they have the budget and the need, and want to switch.
- No bidding. No one bids on a Reddit thread. The cost is the credits to find it and the time to reply.
Customers from posts that ask
- Buying posts found a month: 60
- Share you turn into a conversation: 15%
- Conversations that buy: 20%
- First-year value of a customer: $1200
- Phrases searched: 10
- Platforms: 4
- Searches a day: 2
- New revenue a month: $2,160
- New customers a month: 1.8
- Credits a month: 2,400 credits
How it works
- Search the phrases buyers use. `query=alternative to <competitor>` or `recommend <your category>`, with `sort_by=recent`, on Reddit, X, LinkedIn and Facebook.
- Keep the ready ones. `get_sentiment=true` on your competitors' names, then `sentiment=negative` keeps the posts from people who are unhappy with them.
- Reply first. Each post comes with its `url` and author. Send them to your CRM or a chat channel and answer while the thread is fresh. `next_cursor` carries on where the last check stopped.
- Reddit, X, LinkedIn and Facebook
- Newest posts first
- Competitors' unhappy customers
- 1 credit per page
Newest Reddit posts asking for an alternative
GET /api/v1/search?platform=reddit&query=alternative%20to%20your%20competitor&sort_by=recent&get_sentiment=true